If you are old enough to drive you've always wanted to drive one, the vehicle entrenched in Americana. You probably have relatives who have one, not a classic 1958 Chevy of course, one that is steeped in tradition, but you do know somebody who drives a pickup truck.
Originally they were the workhorses that replaced the real horses on the farm. In the last decade of the twentieth century this icon of American was forged for the new age by the old-timers, and built for the working man. The Chevy Pickup gives a whole new meaning to tradition.
Now they're not on just on the farm or even in the suburbs, they can be seen up and down Broadway in New York City. These new icons don't have mud flaps, dented fenders, or rust around the quarter panels. They are a slick as any car you're likely to see.
The appeal of Chevy trucks still has to do with a sort of handsome ruggedness that one finds in the roar of the engine and the comfort of the cab. Chevy has produced and retooled different models of pickups for over half a century.
And with these trucks, Chevy has acquired a steady base of fans and diehards, people who have driven Chevy's from one generation to the next. So, while the cabs have grown bigger, the drives have moved from two to four, and the engines have moved up from four to six to eight cylinders, there have always been plenty of American drivers ready to take the wheel.
In the Post-World War 2 era, people were introduced a sleeker design of Chevy truck, one that not only looked more visually appealing, but one with more power under the hood. Coming into the 1960's, Chevy released the C/K model, one of the most popular truck models to date. The C/K's had a more masculine look and offered up truck enthusiasts the option of a V8 engine. And coming into the millennium, the Silverado hit the market, a Chevy model that can still be found on the factory line and in the driveways of many drivers across the United States.
Chevy revolutionized each line of trucks with custom features to impress all potential owners and accomplish the toughest of tasks. Cabs were offered in single, crew, and extended models. People also had the option to purchase a Super Sports Package - denoted by the popular emblem of "SS 454" - which offered many options to customize and deck-out trucks with anything from fog lights to a set of sweet rims.
So, from hauling boats down to the lake house for the weekend to hauling your friends in the back of an extended cab, the Chevy pickup has been there for those with a job to get done.
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